{"id":5459,"date":"2022-07-12T17:37:37","date_gmt":"2022-07-12T15:37:37","guid":{"rendered":"https:\/\/www.modemconclusa.de\/projekt\/pukka-sinnesgarten-in-berlin\/"},"modified":"2025-07-31T12:56:58","modified_gmt":"2025-07-31T10:56:58","slug":"pukka-sinnesgarten-in-berlin","status":"publish","type":"projekt","link":"https:\/\/www.modemconclusa.de\/en\/projekt\/pukka-sinnesgarten-in-berlin\/","title":{"rendered":"Pukka SinnesGarten in Berlin"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5459\" class=\"elementor elementor-5459 elementor-2087\" data-elementor-post-type=\"projekt\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-516813a1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"516813a1\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3617a256\" data-id=\"3617a256\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-634b8b7b elementor-widget elementor-widget-heading\" data-id=\"634b8b7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Pukka SinnesGarten in Berlin<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37c42774 elementor-widget elementor-widget-text-editor\" data-id=\"37c42774\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"81\" data-end=\"507\">From November 18\u201323, Pukka brought nature to stressed-out Berliners, offering a peaceful escape from the bustling city. With the SinnesGarten, the British herbal tea brand created a green sanctuary inside BIKINI BERLIN, one of the capital\u2019s trendiest shopping destinations. Passers-by were invited to immerse themselves in a multi-sensory experience, reconnecting with their inner nature.<\/p><br><p data-start=\"509\" data-end=\"883\">This consumer-focused brand activation marked the launch of Pukka\u2019s global campaign, &#8220;Sp\u00fcre deine Natur&#8221;. The campaign serves as a reminder that we are all part of nature and can draw strength from it. The week-long event was conceptualized by modem conclusa and realized with the support of Berlin-based event agency \u00a0<a class=\"external-link-new-window\" title=\"Opens internal link in current window\" href=\"https:\/\/www.prop-house.de\/?lang=de\" target=\"_blank\" rel=\"noopener\">The Prop House<\/a>.<\/p><br><p data-start=\"931\" data-end=\"1071\">To help visitors rediscover their connection to nature, modem conclusa created a multi-faceted sensory garden, where guests could wander through a fragrant herb garden, find peace in the meditation pavilion, explore Ayurveda interactively, enjoy a cup of organic Pukka tea in the tea lounge and watch artist Zazaa Ganbold bring the connection between humans and nature to life through live art.<\/p><br><p data-start=\"1424\" data-end=\"1612\">A highlight of the Pukka SinnesGarten was a series of inspiring and free talks on topics such as herbal wisdom, Ayurveda, self-empowerment, and meditation. Speakers included, Laura Malina Seiler &amp; Namast\u00e9hannah (Berlin-based influencers), Katharina D\u00f6richt (Tasty Katy), Jasmine &amp; Josefine Jess (Prana Up Your Life) and\u00a0Dr. Marisa H\u00fcbner.<\/p><br><p data-start=\"1947\" data-end=\"2025\">modem conclusa ensured that sustainability was at the core of the event. All materials were chosen for their reusability, recyclability, or upcycled origin. Emissions were fully offset to minimize environmental impact. For every photo shared with the hashtag #sp\u00fcredeinenatur, Pukka planted a tree for CO\u2082 compensation.<\/p><br><p data-start=\"2441\" data-end=\"2540\">The Pukka SinnesGarten was embedded in a comprehensive cross-media campaign, focusing on: Influencer collaborations, Pukka\u2019s social media channels (<a class=\"external-link-new-window\" title=\"Opens internal link in current window\" href=\"https:\/\/www.facebook.com\/PukkaHerbsDeutschland\/\" target=\"_blank\" rel=\"noopener\">Facebook\u00a0<\/a>, <a class=\"external-link-new-window\" title=\"Opens internal link in current window\" href=\"https:\/\/www.instagram.com\/pukkaherbsdeutschland\/\" target=\"_blank\" rel=\"noopener\">Instagram<\/a> and <a class=\"external-link-new-window\" title=\"Opens internal link in current window\" href=\"https:\/\/www.pukkaherbs.de\/?fbclid=IwAR3gPzsAN0js-jhb8sd85tSkbq9qCiJiGviAVn8ujQVlr3V4x4I9j3iIGPs\" target=\"_blank\" rel=\"noopener\">Website<\/a>), supported by classic PR and print communication coverage. The strong visitor turnout proved the success of the live event. To accurately measure foot traffic, modem conclusa implemented an advanced tracking tool, capturing visitor flows within a 25\u201350 meter radius.<\/p><br><p data-start=\"2912\" data-end=\"2956\" data-is-last-node=\"\" data-is-only-node=\"\">Watch the <a class=\"external-link-new-window\" title=\"Opens internal link in current window\" href=\"https:\/\/vimeo.com\/378780821?utm_source=email&amp;utm_medium=vimeo-cliptranscode-201504&amp;utm_campaign=28749\" target=\"_blank\" rel=\"noopener\">video<\/a> for more impressions.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-50ee7c1b\" data-id=\"50ee7c1b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52e18cb2 elementor-widget elementor-widget-gallery\" data-id=\"52e18cb2\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;columns&quot;:2,&quot;lazyload&quot;:&quot;yes&quot;,&quot;gallery_layout&quot;:&quot;grid&quot;,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet_extra&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;aspect_ratio&quot;:&quot;3:2&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.modemconclusa.de\/wp-content\/uploads\/2022\/08\/26.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"52e18cb2\" data-elementor-lightbox-title=\"Die Passant:innen tauchten in eine gr\u00fcne Erlebniswelt ein, die sie mit allen Sinnen sp\u00fcren konnten, um mit ihrer inneren Natur in Kontakt zu treten.\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjA5OCwidXJsIjoiaHR0cHM6XC9cL3d3dy5tb2RlbWNvbmNsdXNhLmRlXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDIyXC8wOFwvMjYucG5nIiwic2xpZGVzaG93IjoiNTJlMThjYjIifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.modemconclusa.de\/wp-content\/uploads\/2022\/08\/26.png\" data-width=\"870\" data-height=\"600\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.modemconclusa.de\/wp-content\/uploads\/2022\/08\/27.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"52e18cb2\" data-elementor-lightbox-title=\"Die K\u00fcnstlerin Zazaa Ganbold interpretierte live vor Ort die Verbindung von Mensch und Natur.\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjA5MiwidXJsIjoiaHR0cHM6XC9cL3d3dy5tb2RlbWNvbmNsdXNhLmRlXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDIyXC8wOFwvMjcucG5nIiwic2xpZGVzaG93IjoiNTJlMThjYjIifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.modemconclusa.de\/wp-content\/uploads\/2022\/08\/27.png\" data-width=\"870\" data-height=\"600\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.modemconclusa.de\/wp-content\/uploads\/2022\/08\/28.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"52e18cb2\" data-elementor-lightbox-title=\"Mit dem SinnesGarten brachte Pukka eine gr\u00fcne Oase in die angesagte Shopping-Mall BIKINI BERLIN.\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjA5NCwidXJsIjoiaHR0cHM6XC9cL3d3dy5tb2RlbWNvbmNsdXNhLmRlXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDIyXC8wOFwvMjgucG5nIiwic2xpZGVzaG93IjoiNTJlMThjYjIifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.modemconclusa.de\/wp-content\/uploads\/2022\/08\/28.png\" data-width=\"870\" data-height=\"600\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/www.modemconclusa.de\/wp-content\/uploads\/2022\/08\/29.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"52e18cb2\" data-elementor-lightbox-title=\"Alle Highlights des Pukka SinnesGarten fanden inspirierende und frei zug\u00e4ngliche Talks rund um Kr\u00e4uterwissen, Ayurveda, Self-Empowerment und Medidation statt.\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjA5NiwidXJsIjoiaHR0cHM6XC9cL3d3dy5tb2RlbWNvbmNsdXNhLmRlXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDIyXC8wOFwvMjkucG5nIiwic2xpZGVzaG93IjoiNTJlMThjYjIifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/www.modemconclusa.de\/wp-content\/uploads\/2022\/08\/29.png\" data-width=\"870\" data-height=\"600\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>From November 18\u201323, Pukka brought nature to stressed-out Berliners, offering a peaceful escape from the bustling city. With the SinnesGarten, the British herbal tea brand created a green sanctuary inside BIKINI BERLIN, one of the capital\u2019s trendiest shopping destinations. Passers-by were invited to immerse themselves in a multi-sensory experience, reconnecting with their inner nature. This [&hellip;]<\/p>\n","protected":false},"featured_media":2089,"template":"","class_list":["post-5459","projekt","type-projekt","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pukka Herbs | SinnesGarten Berlin | modem conclusa<\/title>\n<meta name=\"description\" content=\"The sustainably designed Pukka SinnesGarten in Berlin was embedded in a cross-media campaign called &quot;Sp\u00fcre deine Natur&quot;.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.modemconclusa.de\/projekt\/pukka-sinnesgarten-berlin\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pukka Herbs | SinnesGarten Berlin | modem conclusa\" \/>\n<meta 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