Even as a child, I wanted to work as a journalist. But after several positions at regional daily newspapers and a news agency, I deliberately switched to the ‘other side’ of PR, because I prefer to accompany stories in the long term rather than (just) report on them for a day.

I have enjoyed working at modem conclusa since 2008. As a trained journalist, I combine journalistic curiosity and accuracy with structured PR expertise. At modem conclusa, I bring complex sustainability and energy issues to the people where they have an impact – to stakeholders, the media and decision-makers.

My trademarks are precise analyses, clear, honest language and project management that allows me to maintain an overview at all times. Trust, openness and diversity are core values for me. At modem conclusa, I live and breathe them every day: through our great team and the diverse clients from the fields of energy, construction & living, sustainable nutrition, fair trade and dental care, some of whom I have been working with for many years.

My goal? To shape communication on sustainable topics in such a way that it does not remain an elite discussion, but enables social and societal participation. I am driven by the conviction that sustainability is only effective if it is not exclusive but inclusive.